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The relaxed mood of the Palma harbour and the generally positive response offered a great platform to communicate and share information with many other companies. Astilleros’ long-term customers were impressed by the renewed image of the superyacht show and the attendance of the best yachts available in the market for sale or charter. The good atmosphere amongst exhibitors and visitors were an obvious sign of the great potential the show has to flourish and establish itself in the coming years as one of the top events in the superyacht industry.
This year, 55 yachts between 25 and 48 metres long exhibited at the Palma Superyacht Show, up from 42 in 2013.
Official reports state that in the region of 32,000 people visited the Show across the five days. Chema Sans, director of the Palma Superyacht Show said “...the important thing is that the visitor profile has been that of interested enthusiasts, of buyers, whereas last year the majority came for a stroll.” This has translated into a greater amount of business, not only yachts, but also in equipment, clothing and accessories.
Organisers claim that 90% of exhibitors want to return next year, with many key exhibitors already booking their place.
For more information visit Astilleros de Mallorca.
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