Seakeeper updates its brand identity following successful 12 months

Seakeeper has announced its new global brand identity, symbolised by a re-imagined combination mark. This redefinition follows a period of market-share growth for the company.

Based in Maryland USA, Seakeeper engineers and manufactures marine gyro stabilisers for vessels ranging from 9m to 30m. According to the company, the updated brand signals a transformation in how the boating community now views Seakeeper stabilisation as the minimum expectation.

Maggie Meredith, marketing manager at Seakeeper said, "Seakeeper has built tremendous brand equity. The fresh, new look reflects the cutting-edge technology we're continually developing and offers the flexibility needed to support new possibilities and corporate directions."

During the past 12 months, Seakeeper has introduced a new line of gyros, expanded its global sales and service network, and increased its engineering and manufacturing facilities to a total of 8,361sqm. Most recently, the company released the first battery-powered model, the Seakeeper 3DC.

The combination mark, advertising, and print and digital marketing materials were developed by Pennsylvania-based, King Design.

Andrew Semprevivo, VP of sales and marketing at Seakeeper added, "Without the hard work of our marketing team and their close collaboration with King Design, none of this would have been possible. We're excited to present this new brand image to the world."

For more information, visit Seakeeper.



Yachting News
June 17, 2022
Tried & Tested: Best Water Toys 2022
Tried & Tested: Best Water Toys 2022

In our 2022 Tried & Tested, yacht toy specialist EAMS and a group of captains and crew review a selection of the very best luxury water toys on the market. Find out which toy was crowned the winner...

By Hannah Rankine
March 12, 2021
Tried & Tested: Best Yacht Crew Polo Shirts
Tried & Tested: Best Yacht Crew Polo Shirts

In this Tried & Tested, clothing specialist Sea Design conducts a review into the best yacht crew polo shirts on the market. Which garment comes out on top when put to the test? Find out the number one option...

By Nathan Bees
January 21, 2021
Tried & Tested: Best Yacht Cleaning Products
Tried & Tested: Best Yacht Cleaning Products

In this Tried & Tested, yacht cleaning expert Marine 16 Ltd and cleaning expert Judith Shaw rate and review some of the best cleaning products available to buy. Find out which product was crowned the best following rigorous testing.

By Yachting Pages

Finished reading? Now find your perfect supplier.

Search our industry-leading directory for over 20,000 superyacht suppliers, providers and marinas.

Search now