It’s extremely gratifying to look back on a busy month dominated by the Cannes Yachting Festival and Monaco Yacht Show, and know that all 500 of our pink packs have been delivered to every superyacht in attendance.
It has been no small effort to do so either. From the 5:00am alarms, to the searing hot conditions along the pontoons, to the long days out on the twice-postponed tender distribution, Simon has worked tirelessly to ensure our clients’ marketing collateral is where they want it to be: placed directly into the hands of the decision-makers on board.
If one was in any doubt about the potential of the Yachting Pages pink packs, they could do worse than to chat with Jose Fernandez from Maritime Network Panama. Jose and his team sent a coffee and chocolate pairing to be included in this Yachting Pages Delivers, and is already overjoyed with the results. Beaming, he arrived at our Terrace at Stars’N’Bars and explained, “All day, people are seeing my logo on my shirt and saying: ‘Ah, you’re the guy who sent me the coffee and chocolates! Thank you!’”
Across Monaco one could imagine superyacht owners or captains taking their complementary coffee onto the deck, where they could then flick through Barnes International brochure, or Adriatic Croatia International Club’s magazine.
We are delighted not only for Jose and the rest of our clients but also for ourselves, knowing all the hard work to deliver these packs pays off.
We would like to extend our gratitude to the organisers of both the Cannes Yachting Festival and the Monaco Yacht Show, and to Stars’N’Bars for accommodating us so wonderfully on their Terrace again this year. Thanks also to our own partners on the Terrace, in Crew Asia, iAqua, USAFE and New Zealand. We are delighted that it has been a productive and lucrative time for all involved.
And thanks to you for following these Postcards from the Road. We look forward to keeping you up to date during our next Yachting Pages Delivers later this month in Spain and the Balearic Islands. À bientôt!
The final day of Monaco Yacht Show 2022 started with a bang and ended with a blast. When the Yachting Pages team arrived at the Terrace outside Stars’N’Bars on Saturday morning, we found that the thunderstorm of the early hours had left it in a state of disarray. It was nothing that a bit of teamwork and the emerging day couldn’t fix though, as the cushions dried and the sun shone down on the remaining hours of what had been a truly tremendous show. Its finale came with the closing of the show at 18:00, celebrated with the traditional blasting of the horns, thereby filling Port Hercule with the bone-shuddering reverberations of over 100 ships signing off in style.
But Yachting Pages doesn’t stop with the sirens. Still with another 50 pink packs to be distributed today, Simon headed first to La Napoule, and then to Pierre Canto in Cannes, to hand out the last of this Cannes Yachting Festival and Monaco Yacht Show delivery. He was met with the usual friendly familiarity from the crew on the superyachts, grateful that they hadn’t missed out on the contents of another fantastic pink pack.
Check in again tomorrow, for a look back at another hugely successful Yachting Pages Delivers.
Whilst wild winds on Wednesday drove the anchored superyachts away from the Bay of Beaulieu, they have now returned en masse and are each being delivered a Yachting Pages Delivers pack as I write. Indeed, just as the wine was flowing at our New Zealand partner’s event yesterday evening, Simon is spending today handing out our client's marketing collateral like there is no tomorrow. There’s nothing quite like shaking off an evening of Sauvignon Blanc with a day at sea.
Millionaire Magician Richard Stooker might have wowed the crowds on the Yachting Pages Terrace last night, but Simon is performing his own magic to reach these superyachts. Despite strong winds postponing the tender distribution in both Cannes and Monaco this year he has been determined to make good on Yachting Pages’ promise to provide unrivalled access to the yachts, who even at sea are happy to find our famous pink branding approaching them.
With those anchored beyond Port Hercule still to be delivered to, he has delivered to 32 anchored superyachts already today. Not bad going amidst the busyness of a Monaco Yacht Show, and we’re not even finished yet.
The sun hadn’t even made it over the horizon this morning before Yachting Pages had delivered to 116 superyachts squeezed into Port Hercule. Loaded up with our heavy packs, Simon and I paced the docks in magenta shirts, as if two pink elves determined to deliver the presents before the children wake up on Christmas morning. Or, in this case, before the masses descend on the marina, for another highly anticipated Monaco Yacht Show.
Those on board won’t be disappointed with this year’s gifts. We are particularly excited to be delivering Maritime Network Panama’s chocolate and coffee pairing, a delicious sample all the way from Central America. It’s a real treat for crew and guests across the harbour, from the 26-metre (85-foot) Rock III to the 115-metre (377-foot) Ahpo, and every yacht in between.
Tired but satisfied, Simon and I returned to the Yachting Pages Terrace outside the wonderful Stars’N’Bars restaurant for the opening of the second day of the show. This year we are delighted to partner with Crew Asia, USAFE, iAQUA and New Zealand, and we could report to them that their marketing collateral was already on the vast majority of superyachts in Port Hercule. Over the remainder of the show, we will be sure to deliver to the rest.
With signs of autumn starting to show in Antibes on this pleasant September day, Simon delivered something to the superyacht crews to heat things up a bit. Our client Chilli No.5 provided samples of its new sauces, a great addition to this latest Yachting Pages Delivers, and one bound to excite the chefs on board. Our pink packs now await collection on the passerelles of the superyachts lining up Quai des Milliardaires, of which there are a lot. Many, no doubt, are patiently awaiting the start of Monaco Yacht Show next week.
Speaking of shows, with 30 knot gusts making our tender distribution impossible during the Cannes Yachting Festival, Simon is poised today to make good on our promise to deliver to yachts at anchor. With strong easterly winds making the sea quite rough, many vessels have sought sanctuary in Villefranche’s deep and sheltered bay. This has provided the perfect opportunity for us to team up with OceanPro again, and to deliver our clients’ marketing material to all the yachts via tender.
As access to superyachts goes, it doesn’t get much better than that.
It was a sobering end to our day yesterday as we paused, like the rest of the world, to take in the deeply sad news of the passing of Her Majesty, Queen Elizabeth II. We convey our condolences to the Royal Family at this time and feel honoured to have been under the reign of such a gracious, steadfast and dignified Monarch for so long. Queen Elizabeth II will be sorely missed by both the nation, and by millions of people around the world. Having raised a toast in her honour last night we started today with slightly heavy hearts but knowing that she would expect no less from the world today but to carry on with business as usual.
Although it wasn’t quite business as usual, as the weather had other plans for us. High winds on Thursday and Friday have forced us to plan a slightly different end to the YPD. At this point in the show we are usually out on the tender with OceanPro delivering to the yachts at anchor, but with the wind gusts predicted to peak at around 30 knots today and over the weekend, not only was it not advisable for us to be out on the water, but most of the superyachts that were at anchor just outside the harbour have also sought shelter. So instead we have decided we will deliver to yachts in the bay of Beaulieu sur Mer on Monday, weather permitting, or possibly later in the week if the winds don’t drop by then. Not only is this a safer option given current meteorological conditions but actually these yachts will have guests and owners in residence as opposed to the yachts just outside the show who traditionally have the brokers on board.
As the 45th Cannes Yachting Festival comes to a close on Sunday we just wanted to take a moment to thank all those who stopped by our stand and all the crew who excitedly took our YPD bags off us over these last few days. As always the show has been a spectacular success and, after getting the last deliveries completed next week and a well-deserved rest, we can turn our thoughts and plans to MYS.
It’s been a slightly slower start to the show today, perhaps on account of the plentiful supply of free drinks at last night’s rooftop party! Cannes Yachting Festival celebrated its 45th anniversary in style. Not only was there this never-ending stream of bottles of champagne and wine, but live music also, and an incredible synchronised drone display to top things off. Watching dozens of these choreographed drones light up the moonlit sky, one can’t help but wonder if the days of the firework are numbered.
The Yachting Pages team were delighted to be invited, but it’s back to work this morning. As Simon heads out into the heat to deliver pink packs to those who have missed out so far, the rest of the crew are busy meeting and mingling on the third day of what has been a very enjoyable show.
For me, it’s back to base. As I look out over the sun-soaked tarmac of Nice airport, a glance up at my flight screen to Bristol shows an ominous image of a dark cloud and raindrops. I’m left ruing the decision not to sneak away a copy of Engel & Völkers magazine from the Yachting Pages delivers packs, so that I might daydream of all the luxury properties, yachts or aircrafts I am leaving behind…
It’s the second day of the Cannes Yachting Festival and the event is getting into its stride. Mercifully, so is the breeze, which is providing some respite to the crowds as they stand squinting at the procession of superyachts gleaming along the docks. Whilst many are making their way around to admire the Sunseekers, those who have received a Yachting Pages Delivers pink pack are able to flick through the latest FMS Global brochure in the comfort of the shade.
There is no shortage of reading material in the packs, and at Yachting Pages we are delighted to include the latest editions of our three books: USA, The Americas & Caribbean; Australia, Asia Pacific & Far East; and Refit Guide. These are purposefully produced and printed for a time when the Mediterranean season starts to draw to a close and captains and crew are considering their plans for the winter season.
For those heading for the shipyard, they could do worse than cast an eye over Maritime Yacht Services' postcard in this Yachting Pages Delivers. Also, for those specifically thinking that their ropes are looking a bit tired, the Armare Ropes' brochure is surely for them; and for selected engine services, Navigair’s yacht maintenance services are on display in the pink pack too.
As Cannes Yachting Festival opened its doors for the 45th time this glorious Tuesday morning, the Yachting Pages distribution team were already busy delivering to a superyacht-packed Vieux Port under the Cote D’Azur sun.
Vieux Port, however, wasn’t the only thing that was packed. Not only has the Palais des Festival been bustling with exhibitors, and the docks swarming with visitors, but the Yachting Pages Delivers pink packs are bursting with our clients’ collateral on this latest delivery trip. From the newest edition of Yacht Focus’s magazine, to the flyers of Albert Ruch, and the brochures of Falcon Tenders, we are really proud to be distributing such high-profile names of the industry, to the industry.
Simon Brooks, head of operations, has some help for this weighty delivery, in the form of me, Tom Dymond. As we made our way along the docks handing out packs, Simon was met with familiar faces. Cannes, much like the Monaco Yacht Show in a few weeks’ time, is the perfect opportunity to check-in with old friends, and to make a few new ones too. By the time the crowds had filled out the Festival in the late morning, Simon and I had already delivered 98 of our pink packs to superyachts in not just Vieux Port, but Port Canto too.
Meanwhile, the rest of the Yachting Pages crew have been busy welcoming clients to an air-conditioned and bar-equipped stand in the Palace. We would be glad to see you there in the coming days too! Special thanks must go to local provisioning company, Green Chili, for providing the refreshments, from wine to beer and soft drinks too. We highly value our partnership with them, as we do with Clear Blue Sky Video, who offer great media support to us, and who feature in this Yachting Pages Delivers too.
Want to stay up to date with Simon’s travels? Read more Postcards from the Road.
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